INITIAL
OVERVIEWS
INITIAL
OVERVIEWS
INITIAL
OVERVIEWS
As our group's genre is
Action-Comedy,
we thought the brief narrative of the movie should not be heavy or serious. Here are the ideas:
-
One day, a game that a man enjoyed became a reality. The man who often played that unpopular game knew almost everything about the game, something could be the most effective item, weapon, etc.
-
A story about people fighting to eat the last piece of fried chicken.
-
A story about friends who play a prank on hitting each other, but the intensity of the hitting gets worse.
PRODUCTION COMPANY & LOGO
PRODUCTION COMPANY & LOGO
PRODUCTION COMPANY & LOGO
Before making the film in earnest, we needed a name and logo for our production. So I did some research, and the following three are the logos that I liked the most while researching.
The reason I especially liked these logos is because they are very simple and clear, so they can remain in the viewer's memory for a long time. Moreover, these three logos contain elements symbolising core values and vision of the company.
After doing some research, we decided to come up with a name for our production. These are the names we were thinking of:
Among these candidates we decided to go with "carnival". The main reason is that carnival is a festival that combines various costumes, music, and performances. In this way, we want to express our will to create unique and interesting works by combining creative ideas and various elements during the film production process. Furthermore, carnival symbolises joy, hope, and positive energy. The genre of our movie is action comedy, and I think it fits the name "carnival" very well. In this way, we want to demonstrate our will to deliver a positive message to the audience through movies.
Then we had to create our logo design. I was confident in this design, so I went ahead and created some logos. These are candidates logo I created.
We liked all of the logo designs above, but we decided to go with this one. First of all, I intentionally designed the logo like that because I wanted to give the audience overall design a professional feel while maintaining a sense of friendliness by drawing a ferris wheel. And the colour and font being black represents our seriousness and passion for filmmaking. Lastly, I wanted the logo, which features a large Ferris wheel, to convey the joy and excitement we feel in the filmmaking process.
Welcome to..
PLOT & STORY
PLOT & STORY
PLOT & STORY
Among ideas from initial overview, we decided to come up with a specific story, which was based on my idea of a story of friends fighting for the last piece of chicken.
But since we cannot make a movie that lasted several hours with just this narrative, we decided to develop this story a little more.
Character Description:
Arrogant, competitive, insightful
15 years old
Likes to compete with Quandale
Ben
Observant, smart, determined
16 years old
Loves playing sport
Quandale
Researcher
Homely
Only kind to children
Ben's
father
Mysterious
High intelligence
Hates people
MASKED MAN
Film Title: Fried
Plot:
A new fast-food chain opens in a small town and quickly gains popularity. Two 14-year-old kids suspect that the sudden rise in popularity might be attributed to the presence of addictive substances in the chicken wings. Determined to uncover the truth, the boys decide to conduct research in one of their fathers' laboratories. However, an agent attempts to intervene and prevent the kids from pursuing their investigation.
2 mins story:
Behind the shoulder shot of Ben’s dad turning on the TV as the news about the chicken appears. Ben’s dad then switches off the TV to call Ben, and the scene switches to the basketball court, where Ben and Quandale are playing a one-on-one basketball game. Quandale becomes the winner; they see people stealing money from civilians as they walk. Afterwards, Ben and Quandale come across a fried chicken joint and are enticed by the addictive aroma. However, Ben warns Quandale about what his dad said about the chicken, but Quandale does not believe it. They both go Inside the restaurant to observe; Ben notices that the people are pushing each other in the queue and was quite horrified. After leaving the restaurant, they see people trying steal pieces of chicken from each other, as they also encounter a homeless man who is mumbling about government secrets and seems nervous while observing Ben and Quandale. They continue walking as cars stop behind and in front of them blind them with their headlights.
MOOD-
BOARDS
MOOD-
BOARDS
MOOD-
BOARDS
LOCATIONS
PROPS
CHARACTERS
people addicted to fried chicken
Main characters
Ben's Dad
Heisenberg
SCRIPT
SCRIPT
SCRIPT
sCRIPT DRAFT #1
The first script was simply written in a notepad without any proper software.
There were many errors with the plot and the overall picture was not drawn properly.
sCRIPT DRAFT #2
After we made the first draft, our teacher gave us a feedback about unclear and unachievable narrative, so we decided to change the narrative a bit to be more achievable.
We removed the agent and make more understandable and further clarified the consciousness about the narrative and that we would expect to see on set and lastly we refined the story a bit.
FINAL CHANGES #3
After making the second draft, I thought there were scenes that would be good to add while making the storyboard, so we added them to the script as our final changes.
STORY BOARD
STORY BOARD
STORY BOARD
FRIST DRAFT
STORY BOARD: DRAFT #1
In our group, I was the one in charge of the storyboard, so I created a brief storyboard based on our two-minute story and the script given by Phan.
Since this was first draft making a storyboard, I also wrote down minor details such as shot types and situation descriptions.
second DRAFT
STORY BOARD: DRAFT #2
After making the first draft of a storyboard, we showed our storyboard and 2-minute story to the teacher, but she told us there were many parts in our storyboard and synopsis that were difficult to film on our own, so I decided to revising the 2-minute story and storyboard. This time, I tried to make it look more natural overall.
Third DRAFT
STORY BOARD: DRAFT #3
This time we made our storyboard as digital version and fixed some errors, and made it look much more clearer.
FOURTH DRAFT
STORY BOARD: DRAFT #4
We made our final changes which includes fixed errors, along with developed mise en scene and added the movie title and production logo scene.
ANIMATIC
ANIMATIC
ANIMATIC
STORY BOARD: ANIMATIC
After creating the storyboard, I converted the storyboard into an animation format and drew it digitally so that the actors and directors could easily understand the mise - en - scene and what it felt like on the screen.
D
EQUIPMENT NEEDED
EQUIPMENT NEEDED
EQUIPMENT NEEDED
Lighting
Essential in showing look and overall feel of the film.
Editing tools
Used for film editing, sound editing to enhance both visuals and hearings.
Camera
Used for fliming.
Props
Used for actors to help audience and itself to be more immerse in the film.
Microphone
Used for recording dialogues exclude the ambient noise.
External audio recorder
Used for recording the ambient noises to add more naturalness.
BBFC &
TARGET AUDIENCE
BBFC &
TARGET AUDIENCE
BBFC &
TARGET AUDIENCE
When we looked at the overall content and elements of our movie fried, we decided that 12A+ was appropriate. The reason is that our movie has children as the main characters and includes some action, and people who are addicted to chicken may be shown in the movie in a quite aggressive manner, and may instill in young children the perception that chicken, an easily accessible daily food, is wrong and bad. Also our movie contains information about what the government is doing to chicken, and this content seems to have a negative impact on children under 12A+, so the age was set this way.
Lastly, when thinking about the movie's box office potential, I thought that the age group 12A+, which is not too low but not too high, could attract most movie consumers.
MARKETING & DISTRIBUTION
MARKETING & DISTRIBUTION
MARKETING & DISTRIBUTION
Everything Everywhere All at Once (2022)
Budget: $25 million
Target Audience: Millennials and Generation Z
Marketing & Distribution: They used a marketing campaign that leaned heavily on social media, especially TikTok.
Kill List (2011)
Budget: $650,000
Target Audience: Genre fans
Marketing & Distribution: They used an online presence and guerilla marketing, like creating fake missing person posters of the film's characters.
Social Media Marketing
Trailers
Streaming Services
Cinema
Our group will focus on marketing to our target audience of teenagers and young adults through social media, which is the medium they use the most. Since they don't often see offline flyers or trailers at movie theaters, we will create trailers, posters, etc. and post them on social media such as Facebook, Instagram, and TikTok.
Our group plans to distribute primarily to streaming services, but we also plan to distribute to cinema. The reason is based on our target audience, which ranges from teenagers to young adults. They prefer streaming services over cinema, and rarely go to the cinema. However, since audiences other than our target audience can also watch the movie, we plan to distribute it to cinemas as well.
PROMOTIONAL METHODS
PROMOTIONAL METHODS
PROMOTIONAL METHODS
We thought that the easiest and fastest way to spread the movie would be behind the scenes and short trailers. We can distribute behind the scenes after we film the movie, post on social media such as Instagram, Facebook, etc.. For short trailers, we can filming the movie first, and then make a short trailer of less than 60 seconds using only a few crucial scenes and promote it using short-form videos that are massively popular these days, such as TikTok, Reels, and Shorts.
PROPOSAL
Intended Genre and Codes & Conventions:
- ACTION - COMEDY
Audience:
- Teenagers (12A+), mainly 13 - 20s, people who enjoy movie as entertainment, stress solution, indirect experience, etc
Institution & Distribution:
Both streaming and cinema
Marketing:
- Through short formed trailer and behind the scenes
PITCH & FEEDBACK
PITCH & FEEDBACK
PITCH & FEEDBACK
Common feedbacks
- Distribution method needs to be added
- Budget needs to be more specific
-Not enthusiastic enough
- Clear idea of story
- Did not state the way of promoting
CREW
CREW
CREW
WooBin paek
Responsible for:
- Narrative
- Storyboard
- Location
- Camera
- Mise en scene
(have experience taking charge of narrative, location, storyboard, and camera in the preliminary tasks introduced earlier.)
PHAN PHAN
Responsible for:
- Narrative
- Script
- Actor audition
- Sound
- Editing
(gained experiences with these specific roles through his past projects for preliminary tasks)
PROPS & COSTUMES
- delicious fried chicken
- a basketball
- a loose, dirty clothes for Homeless man
- a car
CHARACTER CASTING
CHARACTER CASTING
CHARACTER CASTING
To recruit actors, we created audition posters and showed them to friends who might be interested in acting. And we were lucky enough to got five applicants.
We only created audition poster for Ben and Quandale, the main reason is Ben and Quandale were the easiest role that we could recruit. Because they are young, we could easily approach to those in our school.
AUDITIONS / SELECTION
AUDITIONS / SELECTION
AUDITIONS / SELECTION
TRI TUONG
Age: 17
Ben
Son bach
Age: 17
Ben
DUY BACH
Age: 16
Quandale
john hennigan
Age: 40
Homelessman
KHOI
Age: 17
Quandale
Le Hoang
Age: 17
Ben
Reasons:
- Since these people are friends in real life, there is a high possibility that they will naturally be able to hang out with friends in real life
- Participated in plays before
- Can express emotions really well
- Can speak loud and clearly
- Their personality suits the characters they are playing
TALENT RELEASE
TALENT RELEASE
TALENT RELEASE
LOCATION RECCE
LOCATION RECCE
LOCATION RECCE
LOCATION #1:
half basketball court
( PUBLIC )
ADVANTAGES:
- near every crews' house
- public space so don't need a permission
- right next to the chicken joint
- right next to the road
DISADVANTAGES:
- people might using it
- could be noisy
- could be crowded
LOCATION #2:
OUTSIDE THE CHICKEN JOINT
( PUBLIC )
ADVANTAGES:
- near my house
- public space so don't need a permission
- right next to the basketball court
- near to the road
DISADVANTAGES:
- could be crowded
- could be noisy
LOCATION #3:
INSIDE THE CHICKEN JOINT
( PRIVATE )
ADVANTAGES:
- near my house
- right next to the basketball court
- close to the road
- looks a bit old which is good for mise en scene
DISADVANTAGES:
- could be crowded
- could be noisy
- need permission to film
LOCATION SELECTION
LOCATION SELECTION
LOCATION SELECTION
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After looking into other places, we ended up choosing Emerald, which we had been to ourselves! We chose this location because it is where our plot and narrative can unfold most naturally. The distance between the basketball court and the chicken restaurant is very close, and there is a road right across from the basketball court, so it seems quite easy to film various scenes without wasting time to move from place to place. Moving place to place also cause transportation costs.
LOCATION RELEASE
LOCATION RELEASE
LOCATION RELEASE
RISK ASSEESSMENT
RISK ASSEESSMENT
RISK ASSEESSMENT
SHOOTING SCHEDULE
SHOOTING SCHEDULE
SHOOTING SCHEDULE
SHOT LIST
SHOT LIST
SHOT LIST
EQUIPMENT
EQUIPMENT
EQUIPMENT
- A Camera
- A Tripod
- A Clapboard
- Wireless microphones x 2
- Editing tools
BUDGET
BUDGET
BUDGET
